Wholesale Flowers: Questions you Should Ask the Supplier
The success of your flower shop business comes with different variables and that includes customer service and marketing. But the foundation of the success in this business also comes with finding the right wholesale flowers supplier. No matter how much you spend on your flower shop business, but if you do not have the perfect flower your business would have a hard time finding customers. If the flowers you are selling is suffering from stained petals or blotchy then you will notice that your flowers will simply die on your shelves. The single most important decision that you have to make in the flower shop business is to find the right wholesale flowers supplier.
Does your wholesale flower supplier grow their own flowers?
Finding the right wholesaler should have their own flower farm or may have a partner who has a flower farm. Once you find a supplier that has its own farm or may have a partner that owns a flower farm, the advantage is that you will be able to get the freshest flowers for your flower shop. Once you get the freshest flowers from a good wholesaler, it would also mean that you will get the freshest flower and that it will have a longer shelf life as compared to those flowers that comes from a cut flower supplier. When you find a supplier that grows their won flowers, it also removes the cost related to longer supply chains.
Does the supplier grows a wide variety of flowers?
Most of the time, customers pick particular flowers according to the occasion, season and their budget just to name a few. Offering your customers a wider variety of flowers for them to choose, it also increases your business chance of repeat buyers. You may consider having several suppliers, but in all honesty it can be very time consuming and confusing especially when you do your inventory at the end of the day. Choosing a supplier that can provide not just a wide variety of flowers but also variety of colors will simplify your business operations.
If you are a long time wedding planner, you know that the brides do not just settle for roses even if there are other colors available other than the common red and white. Because brides want their dream wedding become a reality, they wanted to add unique touches of unusual flowers such as heloconias, birds of paradise, campanulas and wild flowers. Once you are able to find a supplier that will provide you these kinds of flowers, it will place your shop on the top of the lists in every bride and wedding planners lists.
Source: we got flowers